The lives of all the PGLA students brought the world to Pamplona," he has pointed out and referred to the illusion of those teachers who worked for the program and gave their lives to make the School a meaningful place. "The PGLA pushed us to dream the world as the field of action of our work. "The German bishops understood the importance of the role of journalists for societies to grow in freedom." Sádaba has also highlighted the international outreach of a program that was pioneering. He had words of thanks first of all for the German bishops who, through the Aktion Adveniat Foundation of financial aid to development, promoted the program with the goal to strengthen the incipient democracies in Latin America. Sádaba described the PGLA as a program that in that year (1972) coincided fully with the development of the School of Communication. "Today we celebrate an eternal, infinite meeting that brought you to this University with the goal to go out into the world to change it," she said. Prior to Carlos Alberto Di Franco's speech, Charo Sádaba, dean of the University of Navarra's Communication School, welcomed the attendees at the classroom Magna of Central Building. Grit, elegance, rigor, ethics, talent, are the keys to conquer the new consumers", he concluded. My conception of journalism is to discover stories worth telling and to present that story in a way that no blogger is capable of doing. A journalism that monitors the public authorities and with a vocation of service. "The survival of traditional media requires a approach focused on the quality of the content. Quality press is essential and all of this depends on our courage to understand new contexts."Ĭarlos Alberto Di Franco has encouraged the recovery of journalism that smells of asphalt and feels the vibration of life.
We have to take a leading role in this change. "The Internet, Facebook, Twitter and all the digital tools have changed politics and will change journalism, whether we want them to or not. Without public and independent journalism, the future of democracy is increasingly uncertain and worrying," he said.Īccording to Di Franco, society is undergoing a profound cultural change that journalism must face with a proactive attitude, looking ahead and discovering incredible opportunities. The value of journalism is in high quality information, in talent, in judgment, in ethics, in innovation.
"Journalism is not a machine, it is not technology. Under the degree scroll Journalism in times of digital disruption, Di Franco has advocated in his session to recover the identity of journalism, invest in the training and grade of professionals and in the quality of content. The celebration brought together this week at the School of Communication of the University of Navarra more than 70 alumni from 13 countries of Central and South America, and more than twenty accompanying persons. This was stated by Carlos Alberto Di Franco, PhD in Communication from the University of Navarra and professor at the ISE Business School (Brazil), during the inaugural lecture on the occasion of the 50th anniversary of the PGLA (Latin American Graduate Program). "Good information, regardless of the platform, requires talent, passion and rigor".
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